Creative Direction, Production, Casting, Styling

H. GOLIGHTLY a free reinterpretation of Breakfast at Tiffany’s: inspired by the idea of reading Holly Golightly as a queer figure caught between performance, longing, and social projection. The photo shoot explores the myth surrounding a possible “male” or fluid original version of the character and translates Capote’s ethereal world of outsiders into a modern visual language.

Creative Direction, Production, Casting

>CASE STUDY

IT-GIRL, I GUESS. explores the illusion of connection in the digital age. A person surrounded by attention, numbers, and endless visibility yet completely detached from reality. She speaks to thousands but to no one in front of her. Validation replaces intimacy, performance replaces presence. In the glow of screens and curated identities, fame becomes loud enough to silence the absence of something real. She doesn‘t think about it that much. I guess.

GARAGE GIRL / JENNAX

Creative Direction, Production, Styling

GARAGE GIRL stages the body as sculpture within an abandoned underground garage. Inspired by the dynamic poses of Hellenistic sculpture, the dancer uses car parts as improvised pedestals, transforming strength, balance, and fashion into composed images.

TUSH #58

Creative Direction, Video Production, Pre-Production,  Briefing & Production Planning, Social Media Content, Editing & Post-Production

TUSH Magazine #58 “DAS WERK”, I developed the video content for the issue. Inspired by the magazine’s focus on human creativity, craft, and the work behind the finished image, the videos extend these ideas into moving image.

Creative Direction, Production, Photography, Casting, Styling

BODIE IN CODES traces the aesthetics, visual codes, and identities of the queer kinky community through the story of Markus, an active member of the gay kinky scene and co-host of the podcast Schwarz & Eng.
The project is a high-end editorial photo series, complemented by documentary moments and still-life images of flowers. Blending cinematic fashion imagery with a documentary approach, it shifts the focus from fetish as spectacle to the person behind the imagery, highlighting personality, intimacy, and humanity within a community that is often misunderstood.

Creative Direction, Production, Design, Photography, Casting, Choreography, Sewing

>CASE STUDY

(ENT-)MYSTIFIZIERUNG DER MODE is my master’s project, examining fashion as a system of identity, social codes, and constructed desire. Developed through a self-founded label, the project culminated in a fashion happening combining a runway show, exhibition, concert, and aftershow party.

The collection reflects on the tension between who we are and who we want to become, looking at the codes and mechanisms that give clothing meaning and turn it into fashion.

Creative Direction, Production, Photography 

SARAH4K merch shoot presents the visual identity surrounding the artist’s first album release. Focusing on her new merchandise as an extension of her music, the editorial translates attitude and personal expression into a contemporary fashion language.

Creative Direction, Photography, Graphic Design, Sewing

WIR REDEN is a visual conversation between Miron Evert and me. 100 images from their personal archives form a continuous dialogue, with each image responding to the one before it through emotion, reaction, or reflection. No new images were created for the project. We simply talk through images.

The conversation takes the form of a magazine featuring 100 images, two postcards, two posters, and a tote bag.

Creative Direction, Production, Casting

IN THE CLOUDS combines the raw aesthetic of smartphone photography with a highly staged visual language.
All images were shot on iPhone using external flashes, creating a deliberate contrast between spontaneous snapshots and stylized high-fashion composition. A reduced cloud-fabric background establishes a minimalist, sculptural aesthetic inspired by contemporary fashion imagery.

Creative Direction, Production, Photography, Video

BADMÓMZJAY a visual portrait of the artist as a figure between performance, identity, and self-definition. Drawing from her presence in German rap and her approach to queerness and feminism, the shoot translates femininity, confidence, and transformation into a contemporary editorial language for TUSH Magazine.

MORBACH GROUP

Creative Direction, Graphic Design, Social Media Rebrand

MORBACH GROUP SOCIAL MEDIA REBRAND developed a shared social media layout for HOWtoDO Production, BALLSAAL Artist Management, Studio Gleis 7, and TUSH Magazine. The system connects the different brands through a consistent visual structure while staying rooted in their individual identities and adapting their existing CIs to a contemporary social media context.

Visaual Art

EXHALATION is a group exhibition curated by Sarah Schurian that reflects on the environmental and emotional impact of textile waste, treating it both as a symbol of harm and a starting point for renewal. It brings together different artistic perspectives into a shared space where discarded materials and their invisible consequences are made tangible. At the same time, the exhibition opens up a vision of future utopias with less waste, where artistic works, performances, and interventions interact in a continuous dialogue between decay and regeneration.

Visual Art

VERBRAUCHTE VISIONEN traces the connection between impulse purchases, unworn clothing, and the moment of disposal. Through fabric-printed photographs, the work turns the cycle of desire and consumption into a visual metaphor, reflecting on excess and the remains of consumer culture.

Art Direction, Design, Production, Photography, Casting, Styling

>CASE STUDY

LEMPELIUS was a full visual development from concept to release. I was responsible for the creative concept, casting, photography, art direction, and brand touchpoints, shaping the visual identity across the entire process from the initial idea to the final publication.

Photography, Casting

GOSEEs explores the process of casting and discovering new faces for fashion productions. Through individual appointments and test shoots, female models were photographed to capture their personality, presence, and versatility. The images became the basis for selecting talents for lookbook shoots and editorial projects.

PALAYE ROYALE / TUSH Magazine

Creative Direction, Production, Photography, Video

DAZWISCHEN asks what it means to dream, caught between rationality, reality, and the desire to already be somewhere else. The work was created for the Fotogipfel Oberstdorf and exhibited as part of a group presentation with the collective Sparts.

Art Direction, Photography, Puplishing

EX is the visual documentation of an attempt to revive a relationship. The photographs became the basis for a small self-published magazine, developed, designed, and self-published as part of the project.

Art Direction, Design, Production, Photography, Casting

THROUGH THE NIGHT brings the looks from my M.A. collection into the raw atmosphere of the city at night. Shot with direct flash, the editorial plays with the contrast between structured silhouettes, urban surroundings, and movement, creating a direct and cinematic visual language.

Creative Direction, Production, Photography, Casting

PLIGÍ addresses the traces left in the aftermath of domestic violence. Inspired by the Japanese concepts of Mu and Ma, Deborah Tänzer’s M.A. collection approaches absence as both a void and a space for renewal. Body imprints within the prints make invisible traces visible, connecting body, memory, and transformation.

Photography

TAXI documents Daniel Pantaleo’s collection as presented in a fashion show, moving away from the conventional runway perspective. Rather than photographing the looks from the front, the photos explore alternative angles, movement, and the atmosphere around the collection, creating a more personal and dynamic interpretation of the show.

Art Direction, Casting, Styling

IN THE FALL OF THE AMERICAN DREAM reflects on childhood caught between imagination and expectation. Portraits of children in oversized clothing create a sense of projection, questioning ideas of identity and the image of a future that feels both inherited and uncertain.

Art Direction, Casting, Styling

PORTFOLIO

H. GOLIGHTLY a free reinterpretation of Breakfast at Tiffany’s: inspired by the idea of reading Holly Golightly as a queer figure caught between performance, longing, and social projection. The photo shoot explores the myth surrounding a possible “male” or fluid original version of the character and translates Capote’s ethereal world of outsiders into a modern visual language.

>CASE STUDY

IT-GIRL, I GUESS. explores the illusion of connection in the digital age. A person surrounded by attention, numbers, and endless visibility yet completely detached from reality. She speaks to thousands but to no one in front of her. Validation replaces intimacy, performance replaces presence. In the glow of screens and curated identities, fame becomes loud enough to silence the absence of something real. She doesn‘t think about it that much. I guess.

GARAGE GIRL / JENNAX

GARAGE GIRL stages the body as sculpture within an abandoned underground garage. Inspired by the dynamic poses of Hellenistic sculpture, the dancer uses car parts as improvised pedestals, transforming strength, balance, and fashion into composed images.

TUSH #58

Creative Direction, Video Production, Pre-Production,  Briefing & Production Planning, Social Media Content, Editing & Post-Production

Creative Direction, Production, Photography, Casting, Styling

BODIE IN CODES traces the aesthetics, visual codes, and identities of the queer kinky community through the story of Markus, an active member of the gay kinky scene and co-host of the podcast Schwarz & Eng.
The project is a high-end editorial photo series, complemented by documentary moments and still-life images of flowers. Blending cinematic fashion imagery with a documentary approach, it shifts the focus from fetish as spectacle to the person behind the imagery, highlighting personality, intimacy, and humanity within a community that is often misunderstood.

Creative Direction, Production, Design, Photography, Casting, Choreography, Sewing

>CASE STUDY

(ENT-)MYSTIFIZIERUNG DER MODE is my master’s project, examining fashion as a system of identity, social codes, and constructed desire. Developed through a self-founded label, the project culminated in a fashion happening combining a runway show, exhibition, concert, and aftershow party.

The collection reflects on the tension between who we are and who we want to become, looking at the codes and mechanisms that give clothing meaning and turn it into fashion.

Creative Direction, Production, Photography 

SARAH4K merch shoot presents the visual identity surrounding the artist’s first album release. Focusing on her new merchandise as an extension of her music, the editorial translates attitude and personal expression into a contemporary fashion language.

Creative Direction, Photography, Graphic Design, Sewing

WIR REDEN is a visual conversation between Miron Evert and me. 100 images from their personal archives form a continuous dialogue, with each image responding to the one before it through emotion, reaction, or reflection. No new images were created for the project. We simply talk through images.

The conversation takes the form of a magazine featuring 100 images, two postcards, two posters, and a tote bag.

Creative Direction, Production, Casting

IN THE CLOUDS combines the raw aesthetic of smartphone photography with a highly staged visual language.
All images were shot on iPhone using external flashes, creating a deliberate contrast between spontaneous snapshots and stylized high-fashion composition. A reduced cloud-fabric background establishes a minimalist, sculptural aesthetic inspired by contemporary fashion imagery.

Creative Direction, Production, Photography, Video

BADMÓMZJAY a visual portrait of the artist as a figure between performance, identity, and self-definition. Drawing from her presence in German rap and her approach to queerness and feminism, the shoot translates femininity, confidence, and transformation into a contemporary editorial language for TUSH Magazine.

MORBACH GROUP

Visaual Art

EXHALATION is a group exhibition curated by Sarah Schurian that reflects on the environmental and emotional impact of textile waste, treating it both as a symbol of harm and a starting point for renewal. It brings together different artistic perspectives into a shared space where discarded materials and their invisible consequences are made tangible. At the same time, the exhibition opens up a vision of future utopias with less waste, where artistic works, performances, and interventions interact in a continuous dialogue between decay and regeneration.

Visual Art

VERBRAUCHTE VISIONEN traces the connection between impulse purchases, unworn clothing, and the moment of disposal. Through fabric-printed photographs, the work turns the cycle of desire and consumption into a visual metaphor, reflecting on excess and the remains of consumer culture.

Art Direction, Design, Production, Photography, Casting, Styling

LEMPELIUS was a full visual development from concept to release. I was responsible for the creative concept, casting, photography, art direction, and brand touchpoints, shaping the visual identity across the entire process from the initial idea to the final publication.

Photography, Casting

GOSEEs explores the process of casting and discovering new faces for fashion productions. Through individual appointments and test shoots, female models were photographed to capture their personality, presence, and versatility. The images became the basis for selecting talents for lookbook shoots and editorial projects.

PALAYE ROYALE / TUSH Magazine

Creative Direction, Production, Photography, Video

DAZWISCHEN asks what it means to dream, caught between rationality, reality, and the desire to already be somewhere else. The work was created for the Fotogipfel Oberstdorf and exhibited as part of a group presentation with the collective Sparts.

Art Direction, Photography, Puplishing

EX is the visual documentation of an attempt to revive a relationship. The photographs became the basis for a small self-published magazine, developed, designed, and self-published as part of the project.

Art Direction, Design, Production, Photography, Casting

THROUGH THE NIGHT brings the looks from my M.A. collection into the raw atmosphere of the city at night. Shot with direct flash, the editorial plays with the contrast between structured silhouettes, urban surroundings, and movement, creating a direct and cinematic visual language.

Creative Direction, Production, Photography, Casting

PLIGÍ addresses the traces left in the aftermath of domestic violence. Inspired by the Japanese concepts of Mu and Ma, Deborah Tänzer’s M.A. collection approaches absence as both a void and a space for renewal. Body imprints within the prints make invisible traces visible, connecting body, memory, and transformation.

Photography

TAXI documents Daniel Pantaleo’s collection as presented in a fashion show, moving away from the conventional runway perspective. Rather than photographing the looks from the front, the photos explore alternative angles, movement, and the atmosphere around the collection, creating a more personal and dynamic interpretation of the show.

Art Direction, Casting, Styling

IN THE FALL OF THE AMERICAN DREAM reflects on childhood caught between imagination and expectation. Portraits of children in oversized clothing create a sense of projection, questioning ideas of identity and the image of a future that feels both inherited and uncertain.

Art Direction, Casting, Styling